Research Brief·Area·September 2026
Damac Hills
Overall confidence: Declarative·Published 10 October 2026
Headline Insight
Mid-market pricing.
Market Snapshot
Transactions
206
Total value
AED 380.28M
Median PPSF
AED 1,362
Off-plan share
39.3%
Mortgage share
33.0%
What changed since last period
2026-08 → 2026-09Deterministic month-on-month movements published by the Movers Engine. Only significant changes are shown.
- +5%·ModerateTransaction Count
- +10%·SignificantMedian Ticket Size
- -12%·SignificantMedian PPSF
- +3 pos·SignificantMarket Rank
- -13.0pp·ExceptionalOff-plan Share
- +13.0pp·ExceptionalReady Share
Trailing Momentum
Governed trailing evidence for this area, distinct from the period change above.
- Activity
- StableCurrent change +4.6%
- Price
- ContractingCurrent change −12.1% · 2 consecutive periods
- Market Share
- StableCurrent change +0.06pp
Observational only. Momentum measures the direction, magnitude, persistence and acceleration of change vs the entity's own trailing history. It is not a forecast and is not a recommendation.
Key Observations
- pricing·Directional
Mid-market pricing.
Median PPSF ranked 35th percentile among peer areas.
- market context·Declarative
Mega-market: 206 transactions
Mega-market — 206 transactions recorded in 2026-09.
- financing·Declarative
Mortgage share 0.33 — healthy financing band
Mortgage share of 0.33 sits healthy financing band (0.30–0.60).
Evidence
Every observation above is a projection over the engine outputs listed here.
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